Heather McLaughlin
​Founder and Chief Executive Officer

A champion of brand reputation, Heather has been the head of corporate communications for two global organizations, provided strategic communications support for several others and founded Novel Public Relations in 2015. She specializes in telling compelling and timely stories that differentiate a brand from its competition. She brings creative solutions based on thorough research and analysis of an organization and its industry as well as key influencers and the desired audience for its products and services.